Wisdek SEO Lunch

We are happy to announce a launch of Wisdek SEO - our new Search Engine Optimization division designed to target small to medium size business in US, Australia, UK and Canada.
Wisdek SEO will offer a viriety of cost effective SEO packages.

Facebook goes mobile with iPhone

Facebook is letting users of its flourishing social-networking community play together on the road by using Apple's popular iPhone and iPod Touch mobile devices. Facebook members can use the community-oriented applications through iPhones as they would if they were connecting through a home computer. They launched Connect last year as a way to break down the walls between the social networking service and other websites and services on the Internet.

Morin invited several iPhone developers to show off their new functionality. Representatives from Playfish, Tapulous, and SGN showed off how Facebook Connect for iPhone will work with games. For instance, you can share you scores in your Facebook feed, see which of your friends are online, and invite both iPhone- and non-iPhone-using Facebook friends to play with you.

“Agency Wars” appears to be the most exciting game that allows people pretend to be members of agencies such as the CIA or MI6 and work as mobile teams on missions while becoming “the most deadly spy around.” It is a spy game that uses geolocation to let you leave clues and set traps in specific real-world locations. Recruit friends to your spy agency, or play against them and “assassinate them.”

Other Facebook-oriented applications premiering at the App Store include Urbanspoon restaurant review-sharing service and Flixster film recommendation website, along with games "iBowl," "Live Poker," and "Tap Tap Revenge 2."

Google Image Search Update

Google announced a new update had been released into the wild for Android-based mobile phones and for iPhone/iPod Touch devices, offering a new image search feature for Google Image Search. Basically, the new feature allows users to see up to 20 images per page at once.

Google Image search can be a huge source of referrals for many sites, so it would make sense to me if Google decided to update the image index more frequently. Especially since images and video are so much more active these days on the web. It is alluring to see that the updates are now coming at a regular level. There is some contemplation that Google might be updating their image index at a more constant level. It may be a very good move especially when the web world is decked with news related with videos and images all over!

According to Google, the new Image Search is available for owners of said devices who live in the United States, the United Kingdom and Japan. Given the limited number of countries that the feature is available in, some users already expressed their discontent in this regard. Hopefully, Google will soon make it available for those who live in other areas as well.

Google is updating quicker then ever. Because every body is working so hard for their sites and they are promoting so well. You can also find some sites that usually seem it has no value but it’s on top of Google search. All these are happening for this promotion.

Skype Coming to BlackBerry Smartphones

Skype announced that the lite version of Skype, a 'thin' Skype client for mobile phones, will soon be available as a free download for BlackBerry smartphones. A beta version will be available in May for the BlackBerry Bold and BlackBerry Curve smartphones, with support for other BlackBerry smartphones coming later.

BlackBerry smartphone users who download Skype can save money on calls to landlines and mobiles abroad, and stay connected with friends and family over Skype. The application works wherever your mobile phone works, without needing a Wi-Fi connection. It uses local air time and a mobile Internet connection to sign in to Skype, update your contact list and presence and to send/receive calls or messages. As a result, you must have both a calling plan and a data plan to use the lite version of Skype.
You will be charged by your mobile operator for local air time and data usage based on the type of calling service and data plan you have purchased. Since the lite version of Skype uses a mobile data connection to sign in to Skype, update your contact list, update presence and send/receive messages, you will be charged by your mobile operator for data usage. You will not incur charges from Skype when you make Skype-to-Skype calls or send instant messages to friends on Skype; however national calling rates apply from your mobile operator due to the use of local air time. Skype will charge its regular very low Skype rates when you call landlines and mobiles using Skype or when you receive calls on your mobile handset from other Skype users or people calling your personal online number.

The beta of the lite version of Skype will be available as a free download to BlackBerry smartphone users beginning in May from http://mobiledownload.skype.com using their BlackBerry Browser.

Dell cuts 230 jobs in Dublin

The US computer giant is set to lay off up to 230 more workers in Ireland as a part of cost-cutting plans. Dell has already announced 1,900 job cuts at its plant in the Raheen area of Limerick as part of a plan to move production to Poland. The company employs around 1,300 people in Cherrywood in south Dublin and has around 1,000 manufacturing positions in Limerick.

A spokeswoman for Dell refused to confirm or deny media reports that some 10 percent of the remaining workforce were to go at its centres in Dublin and Limerick in the south-west of Ireland. Ireland, which entered recession in September, suffered a major economic blow in January when Dell announced the closure of its assembly operation in Limerick with the loss of 1,900 jobs to a plant in Poland.

Dell, which set up operations in Ireland in 1990 and employed 4,500 at its height, has been one of the jewels in the crown of the so-called Celtic Tiger economy. Cherrywood is home to Dell's sales operation for the Irish market and to the home and small/medium business sector of the UK market.

Waterford westwood seem to be in trouble and EMC announced that they will be cutting 7% of the global workforce. EMC has not indicated where the job cuts will happen but they employ 1,500 approx in Cork.

What is Internet Marketing?

Internet marketing, also referred to as i-marketing, web marketing, online marketing, or eMarketing, is the marketing of products or services over the Internet. The Internet has brought many unique benefits to marketing, one of which being lower costs for the distribution of information and media to a global audience. The interactive nature of Internet marketing, both in terms of providing instant response and eliciting responses, is a unique quality of the medium. Internet marketing is sometimes considered to have a broader scope because it not only refers to digital media such as the Internet, e-mail, and wireless media; however, Internet marketing also includes management of digital customer data and electronic customer relationship management (ECRM) systems.

The decision to use Internet marketing as part of a company's overall marketing strategy is strictly up to the company of course, but as a rule, Internet marketing is becoming an increasingly important part of nearly every company's marketing mix. For some online businesses, it is the only form of marketing being practiced.

The online market is growing at a level far above that of the retail market, which is making anyone with the need to make money turn to the internet. The problem is you aren't the only one in the world with the idea to start an online business. With millions of people turning to the internet to try and strike gold with ecommerce sales, the competition has become ever so high online.

The Internet has greatly enabled home businesses to prosper because of the reasonably low cost to start and maintain a web presence. Therefore, Internet marketing should be part of your business plan and your marketing strategy.

MS Office 2008 for Mac OS

Microsoft Office 2008 for Mac is the most recent version of the Microsoft Office productivity suite for Mac OS X. It supersedes Office 2004 for Mac and is the Mac OS X equivalent of Office 2007, the latest version for Windows. It was developed by Microsoft's Macintosh Business Unit and released on January 15, 2008.

Office 2008 supports the new Office Open XML format, and defaults to saving all files in this format. On February 21, 2008 Geoff Price revealed that the format conversion update for Office 2004 would be delayed until June 2008 in order to provide the first update to Office 2008.

The Office 2008 for Mac 12.0.1 Update contains several changes that improve security, stability, and performance. These changes include fixes for users of Mac OS X 10.5 Leopard, and include fixes for vulnerabilities that an attacker can use to overwrite the contents of a computer's memory by using malicious code.

Office 2008 for Mac will share some technologies with its Windows counterpart, Office 2007, making for seamless compatibility between the different versions, according to Microsoft. Both Office releases will use the Office Open XML Formats, which will enable users to easily save files and open files in either platform.

This offers good looks that encompass deeper features than other Mac productivity software; business users get full Word mail merge, robust Excel spreadsheets, and better tools in Entourage; amateur desktop publishing features more polished documents; runs on Intel-based Macs.

2009 - Top Search Engines

Strategies for ranking well in "natural," or "organic," search engine listings are quite different from those used in paid search engine advertising. Search engine optimization (SEO) specifically concerns natural search results. A viable strategy to promote a client site not only to search engines but also to the user base (and, in turn, back the engines via user generated content, blogs, etc.) is a valuable commodity -- so much so that it expands the influence of SEO.

Below is a listing of the top search engines for 2009:

2009	Google	Yahoo!	MSN/Live	Ask	Total
2009 03	72.13%	16.56%	5.50%	4.02%	98.21%
2009 02	72.11%	17.52%	5.55%	3.47%	98.65%

No matter how the search engines create, tweak, or change functionality, the game will remain the same for an agency SEO: increase visibility of the client. No matter how it may change, 2009 is sure to be another interesting year for search. Optimization must always be performed on Web site pages that reside on your domain. It should never be performed on a new microsite hosted on an SEO firm's server.

Cuil - The Biggest Serch Engine in the World

Cuil is a search engine that organizes web pages by content and displays relatively long entries along with thumbnail pictures for many results. It claims to have a larger index than any other search engine, with about 120 billion web pages. Cuil launched in July 2008 with an index of 121,617,892,992 web pages. According to Alexa, the site reached a peak of just over 0.2% of worldwide internet users in late July 2008 and by September 12, 2008, it had dropped to 0.02% and ranked as the 5,340th site by traffic. By October 13, 2008, it had dropped to 0.005% and ranked as the 21,960th site in traffic.

Rather than rely on superficial popularity metrics, Cuil searches for and ranks pages based on their content and relevance. When we find a page with your keywords, we stay on that page and analyze the rest of its content, its concepts, their inter-relationships and the page’s coherency.

Cuil's distinctive design, in which results appear in three columns across the page, also allows for longer previews of each site's content. But other search sites make better use of page real estate. SearchMe, which launched earlier this year, offers full-page snapshots in its results, through which you can flip like the album covers on iTunes. And the No. 4-ranked search engine, Ask, also uses a wider layout to display both images and sub-categories for refining one's search.

There are four major areas that Cuil is putting out to distinguish itself from other services. These are: Big web index, Unique relevance algorithm, Unique results display and Privacy.

Cuil could be a wild success that eclipses Yahoo and Microsoft and does threaten Google itself.

Advantages of PPC

The advantage of PPC advertising is that you achieve a top ranking the very same day versus waiting for weeks or months with the free major search engines and you receive a guaranteed placement on every keyword you choose without needing to tweak the content of your pages.

PPC ads can immediately generate visibility for your website by getting you placed on SERPs of the desired keywords. Distinctively, PPC advertising is Definite, Flexible and Low Risk. Meanwhile, creating a "good landing page" that utilizes keywords was also advised to increase return on investment. There is no point spending a lot of time and money getting a particular keyword into the top of the SERP’s, only to find that it doesn’t convert as well as another keyword. Use pay per click to discover the top converting keywords before you optimize them for SEO.

Balancing the pay-per-click cost against the financial benefit of the extra clicks leads many advantage. For example, with a conversion rate (the percentage of people who visit your site and buy your product or whatever it is you want them to do) of 1%, it takes 100 visitors before you make a sale. At 1 cent per click those visitors will cost you a total of $1. After that you can decide how much you're willing to pay per click to stay profitable.

PPC advertisers can adjust the maximum bid limit based on the profitability of the campaign. The position of the PPC ad in SERPs is decided accordingly. So if you feel that beyond 15¢ a click your profitability goes down, then you need not bid any more on the same.

PPC is easy - you need not a lot of knowledge and skills to develop fruition. A great advantage to someone who does not have the time to learn optimization or the upfront to paid for it. They never allows the web site owner to truly fault find problem areas of the web site and also it favors big business with large marketing budgets.

2009 - Top 10 Social Networking Sites

Business networking websites, or more generally, “social networking” sites with a business bent are exploding across the Internet. If you’ve resisted the temptation to join or participate in any of these online communities thinking them frivolous, it’s time to reconsider.

There are thousands of social networking sites on the Web. These are the 10 that stood out from the survey. They may not be your favorites, or even make a difference in your life at all, but they're the one's that have done something online. MySpace is still the first in the big categories, but its trends in some key areas aren’t quite so dominating and, at least in those areas, they could be looking up at more than Facebook soon.

You can see the list below:


The market share of visits percentage does not include traffic for all sub-domains of certain websites that could be reported on separately.

Tips for Writing Articles

Writing articles and submitting them to a worldwide audience online can be very exciting in the beginning. You start out with great ideas. You're motivated. You're inspired. You're ready, willing and able to educate audiences worldwide. You're psyched to start building your list with targeted leads so you can make more money online selling your books, products and services.

• The headline or the title should be very well chosen. People read the longest articles and letters if they are attracted to the headline. Stick with all facts and figures on proof base only and avoid feathery or over ambitious claims. A reader should never feel a loss of reliability from the article by you being more promotional and less enlightening.

• Include examples. Here's an example of how to include an example. Let's say you're writing about a weight-loss program. You've already told your reader that countless people have benefited tremendously while on the program. Now create a powerful image of the program with three short success stories from real people with real-live testimonials. Examples drive the point home and build your reputation as an expert!

• Before you begin writing think of the points that your article is going to cover. You may not necessarily show the points, as I am doing in this article (calling them ten tips), however, for your own outline of the article you should know what you are going to say before you begin writing. Write down these points and then make sure you include them as you begin the writing process.

• Now usually the hardest part of writing articles is coming up with ideas. So it is very important that you develop an electronic system for recording your ideas. This will save you so much time.

• Without appropriate punctuation, especially commas, that word-speaking part will eventually choke on the sentence. Having said that, there’s a tendency to over-punctuate as well, particularly with exclamation points. Too little punctuation makes it seem you want to collapse someone’s lung, too much makes it look like you’re a 14-year-old girl writing an IM. You want to avoid both.

• Instead, many online writers and webmasters choose the keyword phrase, instead. With the use of keyword research tools, the webmaster can search for a single keyword and find the best keyword phrases to match their content. These word combinations need to be highly searched with low competition in order to move up the SERP with ease.

Some articles meets these criteria for being "expert-level," and others don't. Trust, It's not one out there who's judging. Position your articles at the top of your category and increase your credibility a thousandfold! Read this and get helpful article-writing tips.

Making Money from Blogs

Some people have strong personal feelings with respect to making money from their blogs. Many of the people who write blogs today simply want to share their opinion on something. But then there are the business-minded folks, who have found a way to use blogs, or Web logs, to bring in a little extra cash too. If you think commercializing your blog is evil, immoral, unethical, uncool, lame, greedy, obnoxious, or anything along those lines, then don’t commercialize it. Many of the people who write blogs today simply want to share their opinion on something. But then there are the business-minded folks, who have found a way to use blogs, or Web logs, to bring in a little extra cash too.

Try and choose an event that you have an interest in. It could be a major sports event, a major product launch or major movie release. The optimum word here though is “major.” If its a sports event it needs to be at least a bi-annual event rather than being held each year. A major product launch could be the next new Harley Davidson due out in 2 years etc. and if its a movie, it needs to already have a fan base so it wants to be a remake, a follow on or a hugely popular book or TV show adaptation and it doesn’t want to be due for release for at least 18 months.

If you build up a large subscriber base, you can also use it to send other email campaigns and promotions for your merchandise, book, or affiliate products. A word of caution, however, no one likes unsolicited emails so you should be sure that you have permission to send additional emails and that they offer something of value and are not just viewed as annoyances. Finally, over time as your readership and brand grows, you can also offer a paid version of your newsletter that contains more information than the free one.

Many people associate blogs exclusively with a cyberspace-based soapbox — a place to shout your opinions and little more than that. Granted, blogs are an ideal venue to share your thoughts with others, but don't overlook their capacity to generate new business as well. When appropriate, work in references to what you do and, in turn, what you may be able to offer any would-be client or customer who may be reading your blog.

Safari 3.2.2 Released for Windows Platforms

Windows users can download Safari 3.2.2 using the Apple Software Update application that was automatically installed the first time their PC got Apple software. The web browser has been patched to solve input validation problems with feed URLs, according to Apple, who credits Clint Ruoho of Laconic Security, Billy Rios of Microsoft, and Brian Mastenbrook for reporting the issues present in the Windows version of Safari.

The Safari beta version for Windows had several known bugs and a zero day exploit that allows remote execution, upon its initial beta release on June 11, 2007, in version 3.0. The addressed bugs were then corrected by Apple three days later on June 14, 2007, in version 3.0.1 on Windows. On June 22, 2007, Apple released Safari 3.0.2 to address some bugs, performance issues and other security issues. Safari 3.0.2 for Windows handles some fonts that are missing in the browser but already installed on Windows computers, such as Tahoma, Trebuchet MS, and others.

Its first beta away many PC users to Apple, because of its many flaws, but like wine, improve with time and after betas betas Safari has matured. Today, we are just using a web browser more stable, more secure and with improvements in the most disparate.

Since the release of Safari, its browser usage share has been climbing. For the month of May 2007, thecounter.com shows that Safari has a usage share of 2.86%; NetApplications.com reports that Safari has a usage share of 4.59% as of April 2007, an increase of 1.33 percentage points since May 2006.

Experience the web, Apple Style, with Safari - the fastest, easiest to use web browser in the world. With its simple, elegant interface, Safari gets out of your way and lets you enjoy the web - up to 2 times faster than Internet Explorer. Now on Windows, too. Great invention!!!

New Opera Mobile 9.5

Opera Mobile was launched in 2000 as the first mobile browser to bring the full Web to the small mobile screen. Since 2004 it has been installed on 120 million phones. Opera Mobile has pioneered and set the standard in mobile browsing, supporting the latest technologies and receiving industry acclaim. This year, Opera continues to provide the best mobile Web experience with the first beta of Opera Mobile 9.5.

The new version, v9.51b2, is called a Technology Preview, and is compatible with Windows Mobile 5 & 6 touchscreen devices. Quick testing of version 9.51b2 showed it to be somewhat speedier than previous versions, both in terms of basic rendering speed and in zooming in and out. But there are still bugs and Flash support has not yet been added.

Install the Opera Mobile 9.5 technology preview build on your phone (virtually every handset is supported - iPhone aside), navigate to the Google Gears website and just click the 'Install Gears' button. Gears functionality then kicks in automatically when visiting any site with support and compliance is growing all the time.

Opera Mobile 9.5 is the most standards compliant browser available, and the company remains steadfast in its commitment to make the Web accessible for all. The version of the Gears enabled browser is just an initial release and might have some chinks in its armor. Those who would like to take it for a spin might as well head over to the download page over at Opera Labs. Only available for Windows Mobile and Pocket PC as of now!

Windows 7

Windows 7 (formerly codenamed Blackcomb and Vienna) will be the next release of Microsoft Windows, an operating system produced by Microsoft for use on personal computers, including home and business desktops, laptops, Tablet PCs, and media center PCs. Microsoft stated in 2007 they were planning Windows 7 development for a three-year time frame starting after the release of its predecessor, Windows Vista. Microsoft has stated that the final release date would be determined by product quality.

Some product features of Windows 7, such as the ability to watch and record live TV or navigation through the use of "touch," may require advanced or additional hardware. The features and functionality you find in the pre-release product may not appear in the final version of Windows 7.

Windows 7 Media Center adds to the impressive changes that VMC made to the XP release, that made it far easier to use and vastly improved the 10ft interface. Windows 7 beta allows you to try Windows for free (legally) on your Mac. For those who don't want to go the Boot Camp route, either because they are risk averse or because they actually want to use their Mac as a Mac, there are the usual virtualization options--namely VMware and Parallels.

Microsoft is projecting that Windows 7 Home Premium will be purchased by most consumers worldwide while Windows 7 Professional will be the choice of small and medium businesses. Windows 7 Enterprise has been reserved for large business while Windows 7 Ultimate (which offers the same feature set as Windows 7 Enterprise) will target specialized consumers who do not want to miss any features of the new operating system.

Microsoft pointed out that its up to the developers that write software for the Windows platform to continue this practice of being energy efficient and generally resource conservative. According to Microsoft, the developers now have sufficient tools to control the power consumption of their applications to a great extent.

Layoffs to hit another Dell plant

Dell is laying off workers, but the company will not give the total number and location of all employees affected. Dell did confirm that some of those affected are from the Winston-Salem, N.C., plant.

They shuttered its desktop manufacturing division in Lebanon January, probably in response to a widespread aversion to the outmoded, space-hogging dinosaurs in favor of itty bitty laptops.

"Mr. Mehran Ravanpay, the plant manager at Dell, has informed me that the workforce at our local facility had increased to approximately 1,400 people and that this reduction affects only a small percentage of the workforce," Joines said in a statement. "Obviously, we are very grateful for the approximately 1,200 jobs that remain here. Dell continues to be among our leading employers and corporate citizens. We have every confidence that as the economy improves, so will the employment opportunities at this facility."

Dell also reaffirmed its plans to reduce employee headcount by at least 8,800. So far, it has eliminated 3,200 positions. Overall, the company hopes to reduce expenses by US$3 billion a year on average over the next three years.

Yahoo Unveils Rich Ads

Yahoo, they have been testing a new service called Rich Ads that lets advertisers add video, images and custom search boxes to Yahoo search ads (view example). The results appear as “Promotional Results” that can combine the relevance of search with the impact of rich media. A small group of advertisers tested it in the fourth quarter of 2008 and saw click-through rates (CTRs) rise by as much as 25%. Yahoo further states that these advertisers have also seen improved brand exposure and conversion rates.

Post images and video, which can increase the branding impact of search advertising. Pedigree has added video to its campaigns, for instance. Create deep links to relevant pages, which can help drive conversions directly from the Yahoo! search results page. Include boxes within the listing that lets users search for their desired product or a store location directly without additional navigation. Esurance’s listing lets users enter their ZIP codes from the results page for insurance quotes. Show their logo, which enhances user trust.

Yahoo is charging a monthly fee for the service, versus the auction-based pricing of search advertising, which Mr. Mayer said Yahoo might use in the future. For now, it is allowing only certain large, brand-focused advertisers — which have existing commercials or logos — to participate in the program. SoBe, Pepsi and Home Depot were all part of the pilot program.

Yahoo updates its search capabilities, it has been under pressure from Wall Street analysts to consider selling its search business to Microsoft. Recently, Microsoft’s chief executive, Steven A. Ballmer, has repeatedly expressed interest in such a deal.

Yahoo Launches New Ad Targeting Products

Yahoo! has launched three new products that will further help their online advertisers to better reach their target audience and get better value for the money they spend on advertising. Two of these new products are meant for display ads while the third is for sponsored search ads.

Yahoo remains incredibly well positioned to meet the growing advertiser demand for performance marketing offerings, and no other company can provide marketers with such scale and expertise across search and display advertising. Yahoo believes that it has an advantage with targeting tools because its massive userbase makes the audiences that can be reached through targeting significant. On some properties, targeting is of minimal value because targeting only reaches audiences on the order of thousands of users. According to Joanne Bradford, Yahoo's senior vice president of U.S. revenue and market development

Search retargeting serves display ads to users based on what they've searched for, regardless of where they are in the Yahoo network. "For example, if a user searches for the keyword 'sandals,' indicating strong purchase intent, an advertiser can target that user with a tailored display ad for footwear," the company explained in a press release.

Enhanced retargeting serves dynamically-generated display ads based on a user's activity on the advertiser's site.

Enhanced targeting is a blanket term used to describe more granular targeting capabilities on search advertising, including ad scheduling and demographic targeting within search.

Yahoo is also expected to launch a search advertising tool that enables users to manage what time and day of the week they wish their ads to run. Demo targeting specifics, including age group and gender, will also be incorporated.

Microsoft Closes adCenter Analytics

Mel Carson, Microsoft adCenter’s Community Manager, announced yesterday that they will close the adCenter Analytics program at the beta stage itself. Microsoft adCenter Analytics was designed with the intention of providing website owners with detailed reports of the activity of their users and also to let them track the performance of their advertisements. Microsoft's adCenter Analytics has not yet left beta, and it appears that it will not ever do so. The company announced today that the program will be shut down at the end of the year.

Microsoft notified testers that the analytics product was being discontinued. Testers have until December 31, 2009, to copy their historical data.

A Microsoft employee in the Advertising Platform group who has worked in adCenter Analytics expressed that a similar standalone product would not be forthcoming. “This announcement in an indication of a conclusion that they have come to that, for them, providing analytics in the form of a standalone tool like ACA does not present the best value or utility for our customers,” Ian Thomas, director of yield business intelligence product management, wrote on his personal blog. “Of course, it is not my place to be making ad hoc pronouncements about our analytics product strategy, especially not at a moment like this; so I have probably said enough already,” he cautioned.

It’s not clear whether this is the end for a home-grown Microsoft analytics solution or merely a pause before a different product is introduced in the future.