Tuesday, March 17, 2009

Useful Blogging Tips

Weblogs are unique in that only a weblog gives you a publication where your ideas can stand alone without interference. It gives the public writer a kind of relaxation not available in other forms. That might mean that in some sense the "quality" of the writing is different, but I would not say lower, assuming the purpose of writing is to inform, not to impress.

If you blog on your own you will miss opportunities. It is impossible keeping up with all the news and trends related to blogging. A network of bloggers that target the same niche can help each other in several ways. If they come upon an interesting topic or option they will inform their fellow bloggers about it. They can also promote the blogs of other network members in their own blogs.

A lot of bloggers seem to specialize in finding interesting content and providing a link and maybe a few words to recommend to their readers that they check out the original content on someone else’s blog or site. While this isn’t so much about finding original content for your blog, it is about finding information and resources that is helpful to your readers.

Off site SEO techniques are as the name suggests factors from outside the site itself (ie from other sites) that impact the blog’s ranking in search engines. Many of these factors are outside the blogger’s control - however they are useful to know. The most obvious and probably most powerful offsite factor are Inbound Links

There are many means to an end and many ways of achieving a mission. For instance if your mission is to make a living from blogging you could do so in many different ways ranging from blogs that rip off the content of others, to blogs that are purely original in content, to blogs that explore topics of purely a ‘family nature’ to blogs that are quite explicit and ‘adult’ in their nature etc.

As blogging has risen in it’s profile as a medium more and more businesses are starting blogs. Many of these companies have internal staff take on blogging duties - but an increasing number of them are hiring specialist bloggers to come on and run their blogs. I know of a number of bloggers who in the past month or two have been approached for such paid work.

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